![]() But a legend will, of course, have his own epic origin story *cue triumphant hero music*. With the likes of Beyonce and Taylor Swift taking over the internet in recent years, it’s easy to forget who Dr. Dre’s name is part of the Beats brand but who is he exactly? Dr Dre and Snoop Dogg at Coachella 2012 by Jason Persse This is not what I spent all this time in the studio for.’ We decided we had to do something about it.”Ĭo-founded by hip-hop legend, Dr Dre and music producer Jimmy Lovine, these two music professionals were sick and tired of the low-quality sound delivered by the iPod’s cheap earbuds.Īiming to revolutionize the industry with a brand of headphones that could provide the best sound quality with personality, the duo then embarked on a journey that would see Beats rise up as one of the prominent players in the industry. ![]() “I was like, ‘This is not how it’s supposed to sound. Over the years, style over sound has been a characteristic of Beats headphones but has it always been like that? If that is the case, what else is in it for the consumer by getting a pair? History Of Beats The prominent audio brand burst onto the scene in 2008 and has since made a name for themselves with their unique and stylish designs. What do Lady Gaga, Lebron James, and Kylie Jenner have in common? A fondness for Beats by Dr Dre headphones it seems. Full access to features requires an Android 6.0 or newer device with Google Play Service enabled and Google Account.What are you really paying for when you pick up a pair of Beats? This is a breakdown of what’s in it for the buyer who chooses Beats “style over sound” headphones. Battery life depends on device settings, environment, usage, and many other factors.ģ One-touch pairing requires iOS 14.6 or later.Ĥ Fast Pair requires location enabled. With Active Noise Cancellation turned on, listening time was up to 5 hours. Testing consisted of full Beats Studio Buds battery discharge while playing audio until the first Beats Studio Buds stopped playback. Volume was set to 50% and Active Noise Cancellation and Transparency were turned off. The playlist consisted of 358 unique audio tracks purchased from the iTunes Store (256-Kbps AAC encoding). Not all content available in Dolby Atmos.Ģ Testing conducted by Apple in April 2021 using preproduction Beats Studio Buds and Charging Case units and software paired with iPhone 11 Pro Max units and prerelease software. ![]() Works with compatible content in supported apps. 1 Compatible hardware and software required. ![]()
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